Schwarzkopf is always re-inventing hair. It is their mission. Every day, everywhere. They do it together. With a true passion for hair. With innovation deeply rooted in their DNA, they have continued to re-invent hair over the past 120 years making true milestones in haircare - the company is now one of the top three professional hair care brands in the world, with a hairdresser community that stretches around the globe! Schwarzkopf co-creates with hairdressers, to bring the latest products and relevant services to the market before anyone else; truly putting the customer at the heart of their business.